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Chick-fil-A Appreciation Day is an enormous success

Nationwide hundreds of thousands of people flocked to Chick-fil- A restaurants as an overwhelming expression of support for first amendment rights and traditional family values.

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Locally, Middletown Committeeman Gerry Scharfenberger called to report that at 2:30 this afternoon there was a huge crowd at the Chick-fil-A in the food court at the Monmouth Mall in Eatontown.

The Asbury Park Press reported that at 6:30 this evening the line for chicken sandwiches would around past several other establishment and reach the AMC Theaters on the opposite side of the court.  Nearly 200 people were waiting in line at the Chick-fil-A on Route 9 in Howell at 7PM, according to APP.

Forbes is reporting that Chick-fil-A sold an estimated $100 million of chicken today and that the national media is downplaying the support the company has gotten, focusing instead on the protest against the company’s biblical principles.   The video posted here from ABC news is an indication that some national media outlets gave the story fair coverage.

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Posted: August 1st, 2012 | Author: | Filed under: Gay Marriage, marriage, Marriage Equality | Tags: | 5 Comments »

5 Comments on “Chick-fil-A Appreciation Day is an enormous success”

  1. JoeWedick said at 8:08 am on August 2nd, 2012:

    I wondering if the big turn out is a normal week’s worth of business all in one day or the start of a wider customer base being formed that will show up on a repeated basis.
    Will we now be basing our retail decisions on personal stances on issues that are aligned to businesses with the same viewpoint, like many do when it come to TV news channels or will the lowest price on what we want win out?

  2. Jim Granelli said at 8:47 am on August 2nd, 2012:

    Thank God we got to the Monmouth Mall location early at 4:30 because even then the line was about 25 customers long. The employees told us the lunch time line was almost 40 minutes long and they had to shut down for about 15 minutes.

    The customers? The said, NO PROBLEM, we’ll wait.

  3. Joe Killeen said at 6:45 pm on August 2nd, 2012:

    All evidence thus far points to the best price being the crucial and most lasting denominator in affecting consumer choice.
    Many brands have tried to juice their numbers by claiming to be “green and sustainable” and that has not proven to be a game changer.
    What appears to me to be a game changer is how easily we seem as a culture to act with our pocketbooks to promote or deny religious beliefs within a society that has as one of its basic tenets, real close in proximity and history to the right to bear arms, the legally required separation of church and state.
    Once again kudos are in order for those of the politically active and branding savvy who have brought together in so short a time the crowds of people with their pockets wide open to buy and eat a chicken sandwich to show their support for a business, owned and operated by an individual who has his own beliefs and causes and puts his money where his mouth and the public’s mouth are.
    Is it just me or would there have been this outpouring of support if there was not a mall with a Chick Fil A within 25 minute drive of most major suburban areas.
    Would we and our neighbors be so active and supportive if this was Jimmy’s Chicken Shack in Beau Glade Louisiana. The one and only Jimmy’s?
    What I’m trying to discern is our we so easily spurred to action by headlines, ease of effort, and the added benefit of enjoying what is by most accounts, liberal and conservative alike, a good chicken sandwich for the money?
    I have not yet read any account of where Chick Fil A or its owner have been penalized or are being investigated for anything said, done or paid for with the gentleman’s $5 million.
    All I have seen is a score in foot traffic, revenue and a tool for keeping the increased business beyond the next news cycle.
    Who is the victim in this saga? Why the tsuris? Aren’t we all just watching the next lesson plan for Marketing 101 at the Wharton School? My grandmother would have called it a tempest in a tea pot. I didn’t mean that for how it now sounds but I’ll leave you all now and ponder my navel on this while I grill some chicken for dinner.

  4. Joe Killeen said at 2:16 pm on August 3rd, 2012:

    Missed it first time around. Chick Fil A…What? got Sarah Palin a photo op. Looked in the background throughout the video looking for George the 2nd, still haven’t seen him at all throughout this whole interminable campaign at Taco Bell of Chick Fil A… What?
    It is the August recess after all so everyone, right and left, will be at their playgrounds. Sarah didn’t get the memo.

  5. MoreMonmouthMusings » Blog Archive » 2012 Year in review: August said at 5:36 pm on December 31st, 2012:

    […] hundreds of thousands of people dined at Chick-fil-A as an expression of support to the company’s CEO’s right to express his family values […]